Spotify, the Swedish music streaming service, has just announced that it will launch its first iPhone application. The service, which has so far only been available to computer users, will utilize a peer-to-peer network for online music streaming through the phone.
Though the application will be free, users must have a premium subscription to actually use it. As long as Apple approves the move, the application will be available to iPhone holders and Spotify subscribers within a few weeks.
Playlists can be saved for offline usage on the phone, so users need not be connected to the net to use all aspects of the application.
Spotify is a user-friendly service and its easy-to-use interface has been contributing to the service’s continuous rise in popularity. The premium service costs users £9.99 a month and allows for access to a library of millions of songs. For those who select not to pay a monthly fee, music can be streamed for free but is interspersed with advertisements.
Ernest Doku of the mobile phone comparison website told the Daily Mail: “Spotify recognizes that it needs to crack the mobile market if it wants to grow revenue streams and establish itself as a profitable, sustainable business and not just another internet fad.
“The problem Spotify has faced so far is how to turn free users into premium subscribers. By providing music on the go, this would finally give premium Spotify subscribers an incentive to splash out for the service.”



















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